Why you need a website in 2020?
There are currently 4,208,571, 287 internet users. (Internet World Stats), that is a big number and Google averages 40,000 searches every second, which equates to 1.2 trillion searches worldwide per year. So there is a very high likelihood that your potential client is currently sitting in front of their computers googling the services you provide. But they will not find you online, will they? They will find your competitor, and they will buy from them. They do not know your business exists.
If your business is not on the internet, then it will be out of business” – Bill Gates
So let us start with our first reason:
Reason 1 – Edgars versus Superbalist
Need I say more
Back to the numbers, 6 out of every 10 small businesses in 2018 don’t have a website for their business. (Devrix) and 55% of people will search online for reviews and recommendations before making a purchase, with 47% visiting the company website, 26% checking out the physical store, and 23% of people talking with friends and family. (KPMG). This brings me to my second reason.
Reason 2 -Reach
Your reach is only limited to the people that walk in front of your physical office, see your posters or know about your business from friends and family. When you are online, your potential reach is everyone who is online. That is of course not true, because you real reach will be how well you build the website, your SEO and digital marketing.
71% of people believe they’ll get a better deal online, even if the item isn’t technically on sale. This brings us to one of the most important reason.
Reason 3 – People Perceptions
People expect any legitimate business to have a website, not having a website will lead to clients thinking that you are not a serious or legitimate business. Clients will google your business first before doing business with you
Reason 4 – A website is Cheaper than you think
You can get a website from Tati Digital for R1999 in the next 1 hour, built and online. Creating websites is not as hard as it used to be, it is certainly much cheaper than it used to be. You can get managed packages, so you only focus on your website content and leave all the complicated back-end work to the professionals.
So if you are here, reading this article. You are the number 5 reason. You being online, searching is exactly what your clients are doing. They are googling multiple options, checking prices, reading different reviews from different perspectives.
Reason 5 – Display your company products and services
Your website is your 24/7 marketing manager. You can tell it what to tell your clients, you decide what content goes on your website. You brand your website according to your unique colours and themes. You tell your story on your website. You tell the story of your products and services, you connect with your clients through the stories you share on your website.
you need a website, check out our online guides on how to create your own WordPress Website from scratch in less than an hour, it is really not as hard as it looks.